Introduction

4th Screen Advertising offers mobile publishers & operators a full end-to-end solution to monetise visitors to your WAP site through targeted mobile advertising.

Our technical integration, campaign and trafficking team are experienced at working with operators and publishers to integrate our mobile advertising platform Mpression™, whilst ensuring the processes for effective campaign approval and management are adhered to.

Our Offering

We offer a fully managed service which includes:

Sales and Account Management

• Sell your inventory to media agencies and brands directly
• Account and sales management of clients

Ad-serving Technology and Technical Integration

• Mpression™ - Easy to integrate WAP banner ad-serving solution
• Available as licence only option

Billing

• Invoicing and revenue collection from advertisers

Our experienced planning and account management teams work closely with clients to ensure their mobile advertising strategy has the customer experience at the heart of the plan.

Key Features

• Dedicated sales and account management team
• Rate Card Development & Market Positioning
• Advanced campaign targeting through Mpression™
• Online reporting to monitor and track revenue
• Complete control of the Genre of advertising
• High throughput capabilities mean Mpression™ is ideal for operator portals
• Mpression™ allows behavioural and demographic targeting (Dependent on Publishers)