AI and Programmatic Advertising: A Mobile Perspective
Imagine you could have a personal assistant to manage your mobile advertising campaign. Someone who could find the perfect ad placement and the right audience at just the right time.…
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The Power of Personalization: AI’s Role in Tailoring Mobile Ads
Think of digital marketing like a massive party where personalized mobile advertising is the life of the party, thanks to AI. Sure, we’ve always liked the idea of showing mobile…
The Power of AI in Mobile Advertising: A Comprehensive Guide
AI and Mobile Advertising: An Overview Artificial Intelligence (AI) has become a cornerstone in mobile advertising. AI’s capabilities to learn and adapt have made it possible to transition from broad,…
Mobile Advertising: How Does It Work And Why It Can Make Or Break Your Business?
Advertisers need to know the best way to connect with consumers, and these days people are increasingly using their mobile devices. Research shows there are now 5.16 billion unique mobile…
Top 15 Mobile Ad Networks for an Easy App Monetisation
Mobile advertising has a supply and demand side. The supply side is made up of publishers, demand comes from the advertisers, and mobile ad networks bring both sides together. A…
SMS Marketing in 2023: Best Practices and SMS Marketing Tools
SMS Marketing is one of the earliest forms of digital marketing. Though it has been around for a while, technological advancements in the medium has pushed this type of mobile…
25 Top Mobile Marketing Tools to Increase Your Business Profit in 2023!
Mobile marketing is one of the most effective yet underutilized marketing strategy. While there are many mobile marketing tools at your disposal, majority of marketers still resort to annoying banner…
WhatsApp Marketing: A Complete Guide
It might surprise you, but WhatsApp has overtaken Facebook, Instagram, and Twitter with 2, 24 billion users as of February 2020. This massive jump of about 500 million users, from…
16 Best Mobile SEO Tools (Free and Paid) to Grow Your Business
Updated: April 16, 2021. A mobile SEO strategy is now front and centre in the marketing industry as we enter a mobile-first world. If you are not yet using mobile…